Pastel News

We're Getting A New Website

Pastel Palm Beach is proud to announce that we will be launching a new and completely redesigned website for the 2021 holiday season. launched in it’s current iteration over 5 years ago and as technology continue to change we must continue to ensure that you are able to quickly find what you’re looking for and make the digital purchasing experience with us, one that will have you coming back again and again.  We are looking forward to bringing new and exciting features with a fresh coat of paint.


While we don’t want to give everything away, here are just a few of the things that will be part of the site’s new launch.  We’re enhancing the already loved features such as the gift registry, making it easier to browse our inventory, share reviews with other customers, view items on sale, purchase specialized bundles right from the home page and so much more.


Pastel Palm Beach began serving the Palm Beach and outlying Florida communities in 1984 when it opened in the historic Paramount Building.  As the needs of Pastel’s customers grew so did the store.  Others began to notice as snowbirds flocked back and forth, with their purchases, many sending pictures back to the store showing how impressed they were.  Journalists featured the children’s boutique continually throughout the years highlighting the shop’s ability to provide unique products such as personalized diaper covers.


Pastel is excited about the new site, as digital sales have continued to make up a bigger percentage of sales each year.  Working again with Connare Tech, a Buffalo, NY based technology solutions provider, owner Sonia Peralta says, “it’s like an early Christmas present to me.  There is so much going into this new site that it’s like the store and it’s customers are growing together.  I’m so excited!”.  Stay tuned for more updates as the 2021 holiday season fast approaches.